business client

Target Audience: Who Is Your Ideal Client?

Are you trying to market to the entire world and finding it hard to get clients? Build your business, make more money and love your work by using this list of questions to identify and find your ideal clients.

Your target audience consists of the people and businesses that are most likely to need and want what you have to sell. Before you create a marketing plan for your business, it is critical that you define your target audience and create an ideal client profile so you can attract this audience with your marketing. Once you have identified your target audience and ideal clients you will find it so much easier to design your marketing plan around their identity and their needs.

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