Hiring an employee for the first time is a delicate process, but it’s also hassle free as long as the right factors are taken into consideration.

Acquiring employee identification numbers, arranging tax documents, and the overall personality and skills of the candidate at hand are important considerations, but knowing when to actually start the hiring process is crucial.

With average temperatures soaring worldwide, air conditioner use is on the rise. Unfortunately, costs rise along with it. If that's not enough to motivate you to cut energy, what could? How about social media? Here are just a few ways social media can motivate people to conserve energy. It: 

Vine is a micro video app that was released in 2012 and already has millions of users and videos.

As of July 2013, there were 13 million users of the app and about 12 million videos are posted daily through Twitter. This opens up the marketing possibilities to literally millions of people every day.

If you’ve been riding the blogging bandwagon, then hopefully you’ve reaped some of the more obvious benefits.  Connecting with your audience and establishing yourself as a trusted authority within you industry is invaluable compared to the virtually free cost of your own content creation.

You’ve worked hard to create a new venture, and you’ve transformed a good idea into an actual lucrative business. Now, it only makes sense that you put some thought into protecting the assets that you’ve developed from your new venture, and this article provides ways to do it.

For most business owners getting customers into the store is one of the hardest parts to getting new and continuing business. Many business owners do not understand that for customers to enjoy going into or even looking at the store, it must be made more inviting. It is more exciting and rewarding for customers to shop in an upbeat and comfortable environment than in one that is drab and uninviting.

When running a business, one must always think to the future and plan to provide for their clients. When understanding technology and change, a company can bring in more customers and keep current ones satisfied and coming back. With that being said, mobile applications are one of the most significant advances in technology and an entrepreneur must embrace them to the fullest. Here are five reasons why mobile applications can help a business succeed.

For many small businesses, it’s hard to say what amount is best to spend on marketing.

Funds are probably tight, so letting them go for marketing can be difficult. But if you don’t market, how are you going to get the business you need to make money?

One of the disadvantages of running a small business is the high cost you'll pay in taxes, that is, if not done properly.

Small businesses, though, do have one advantage that those who work for a corporation do not - they have the opportunity to write off a lot of business expenses.

During the months I was laid off, I received emails from both Idea Cafe and American Family Insurance that we had been selected as semi finalists in the contests we had entered, finally this may be our shot to reopen. We posted as much as we could, rallied our fans to help us and pushed like crazy to help people get our store back open. Both contests ended and we awaited the results in hopes we had won and could reopen the store.