Why SEOs not Guarantee results and why is it making sense?

Hiring an SEO service provider can be stressful. You may need to redesign the website, grow your social media audience, or increase leads and sales. Depending on your specific needs, the cost of SEO can range from hundreds to several thousands of dollars a month. For this amount of money, you’d expect to get a guarantee of some sort.

llars a month. For this amount of money, you’d expect to get a guarantee of some sort.

But that’s not the case. First, what does the word guarantee signify? It’s a promise or, at the most basic level, a contract that creates an assumption of certainty by the deliverer to the recipient.

So have you ever wondered why reputable SEO companies don't guarantee search engine rankings? They never use it as a marketing technique. In fact, they recommend staying away from firms that offer such “guarantees.”

Debunking 4 Commonly Believed Myths About Healthcare for Small Businesses

Making healthcare available to your small business employees can be a daunting prospect. Procuring employee benefits can be costly and confusing to a non-expert in the field. However, it is essential to separate fact from fiction when considering providing your small business employees with the valuable gift of healthcare. Please see below four debunked commonly believed myths about healthcare for small businesses:

Asset Management & Web Design: A Viable Career Path for the Ambitious Introvert

It’s a tale as old as time. Being introverted can be a genuine handicap in the workspace, where more outgoing, extroverted personalities have far too often been rewarded with success due more to their exposition of ambition than any genuine, qualitative work performance that makes them stand out. But the evolution of the modern office into a telecommuting, freelancing, entrepreneurial paradise has begun to chip away at this automatic predisposition to reward the extrovert. Instead, a number of different online career paths have begun to emerge that allow an ambitious introvert to both succeed and thrive.

The Traditional Customer Decision Funnel is Out: Here's What Replaced It

If you describe a customer’s decision-making process in the simplest of terms, it looks something like this: Your business offers a product or service someone wants, and the customer buys it. Pure and simple.

But once you look beyond the basics into the nitty-gritty of customer “journeys,” you’ll find it's a bit more complex.

The Need to Prioritise Loyal Customers When Giving Out Free Shirts

As you decide to give out free promotional merchandise, you need to be careful in determining who receives it. You cannot stand outside a mall handing out these items. Of course, everyone would want them. It does not mean though that they will automatically become your customers.


The first thing to do is identify what promotional merchandise to give away. You can consider next day t-shirt printing if you want something that people will use and appreciate. After designing the shirt, the next step is to identify how many units to print and who will receive them.

How To Extract Greater Mileage From Your Small Business Instagram Marketing

Earlier this month, Instagram announced a new feature that will allow users to post a single image across multiple accounts. This change is targeted at business owners and influencers who often hold multiple accounts and may want an easy way to handle all these different accounts.


This “regram” feature is just the latest among a number of tools that have been aimed at making Instagram marketing lucrative for small businesses. Let us take a look at some of these features and how to extract better mileage out of them as a small business owner.

What's a Good Profit Margin for a New Business?

Starting a business requires more than just a solid idea. There are so many other things to consider, such as how you are going to promote your product and how much you are going to charge your customers. After all, your ultimate goal is to make a profit.


So, how much should you be making?

Before you start selling your products or services to the market, a very important factor to determine is the profit margin. What is it and what is the ideal profit margin for a new business?

5 Freelancer Management Tips That You Should Know About

The reason why freelancers are so great is due to the fact that you, as a business or an entrepreneur, only have a temporary obligation towards them. This means that you can hire them to handle a temporary increase in workload and then not have to lay anyone off when their assistance is no longer needed. Other than this, freelancers use their own resources and are in charge of managing their own work hours, which means that you get a lot less burden from a managerial standpoint. However, it’s not like you can just let them do their work without any supervision or involvement. Such a thing would be both impossible and dangerous. With that in mind, here are several freelancer management tips that you should worry about.

What To Consider When Replying To Your Google My Business Reviews

Google is the world’s most popular search engine that is making it increasingly possible for businesses to establish a direct channel of communication with the public. If you are an entrepreneur with virtual existence, there is a good chance that your customers are leaving reviews on your Google My Business listing.

How To Improve Your Website Trust Factor

A study published by Stanford University found that nearly three-fourths of customers formed judgments about a company’s credibility merely based on their website’s design. As a matter of fact, it has also been studied that the average consumer takes anywhere between 50 milliseconds to 7 seconds to form an opinion about your site.

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