What Can You Do to Expand the Customer Base of a Home-based Business?

When you’re working solo from a home office with a constrained number of hours to put into the business each week, it’s easy to feel stuck. How can you expand beyond what you’ve already achieved? Is it even possible? Surely, you cannot get more done than you’re doing already and you’re not ready to hire staff yet.

Here are a few ways to help increase customer numbers both directly and indirectly.

6 Tips For Launching A Startup That Will Last

You’ve decided to start your own business, but you’re not sure where to start. Launching a startup might seem easy, but most of the people don’t know the right way to go. Having a great idea is just the first step, but that’s not enough. If you want to build a successful company, you’ll need to have a detailed and strong strategy. Check out the tips below, and start informing about your company’s baby steps.

Shipping Slippage: 3 Unexpected Problems That May Be Slowing Down Your Production Line

Shipping is the backbone of globalization and international trade, and every product line needs to be at par with the ever changing trends in the shipping industry in order to stay relevant.

International businesses have a lot of work to do in ensuring that inventory tracking, managing customer service and achieving streamlined shipping returns are all working together so as to realize success. As a global business reaching out to customers in a virtual market, you also have to make certain that your online marketing strategies, public relations, and print ads collaborate well with the advancements in technology.

5 Steps to Obtaining a Small Business Loan

A small business loan is monetary assistance from a lender that allows your company to expand and grow. But if you’ve never extended your hand for additional cash, you may not understand the challenges the process poses. With the following 5 steps, you’ll be able to understand the benefits of obtaining a small business loan and how to simplify the process.

Top Five Ways To Turn A Side Gig Into A Full-Time Business

Let’s face it: we all have seen those silly ads on the internet boasting about making thousands of dollars all while sitting in the comfort of your home. Perhaps, we even clicked on these links once or twice just to make sure these completely fake ads weren’t cleverly disguised real ones created to “weed out the skeptics.” However, these ads never fail to disappoint us and leave us begging for a chance to make money doing what we love without having to leave our homes to do it.

How to Create Ads That Bring Targeted Customers

The success of an advertising campaign depends on two things. Firstly, it is critical that the ad copy and the landing page communicate exactly what you want your audience to know. Secondly, it depends on how well you target your customers. Failing at either of these two steps will mean wasted resources that could potentially harm the ROI you aim to gain from your campaigns.

5 Steps to Keeping Your Business Website Secure

Cybercrime of all varieties is one the rise, with website hacking being a particular area of concern. Sophos Labs, one of the leading security software firms in the world, now estimates that close to 30,000 websites are hacked every single day.

While a few hackers are the online equivalent of vandals who simply deface a website for the thrill of it, many are a lot more dangerous. They may steal sensitive business data like customer information, delete information critical to running your business and use your hosting account to send spam. A security breach on your website can quickly destroy the reputation of your business.

The Healthcare Biz: 5 Insights for Small Medical Offices

There's a lot of uncertainty with increasing healthcare demands and an uncertain future for insurance. It's becoming more difficult for your small practice to maintain independence. But it's your reputation and your livelihood.

Helping others shouldn't be such a challenge for you, but healthcare is a business and requires some sound strategies. Here are a few tips to keep your small practice balanced and competitive.

Boost Your Business’s Efficiency with Job Management Software

The contemporary business environment is viciously competitive. Most companies are finding it tough to compete on a globalized platform. With the advent of online marketing, competition has moved a notch higher as more businesses are targeting the same niche market.

To stay ahead of the pack in your industry, you have to think outside the box and one way of doing this is by streamlining your operations through technology. Job management software might not currently feature in your business strategy but if you want to boost productivity without any increase in operational costs, it is time to adopt this innovative tool.

Where the Money's At: 5 Tricks to Efficient Business Storage

As you're organizing your new business, you might think that the method of storage has no real role in the success of the company. This thought is one that can lead to trouble in your business. For example, if items are improperly stored, it could take longer to deliver them to clients, which, in turn, could create dissatisfaction and discourage repeat customers.

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