January, 2013

How to Use Pinterest for Your Business

Pinterest has grown at an astronomical rate, reaching 12 million visitors per week. As an obvious step after establishing such a massive audience, Pinterest has rolled out a version for businesses.  Here’s how to set up a Pinterest business account and a few tips on using Pinterest for your business.

5 Internet Marketing Tactics for Small Business

Small business owner have small budget and fund and they most often than not find themselves in a dilemma for where to invest the limited fund. As most of the small businesses have a small budget, they are afraid of thinking of taking up the services of an internet marketing company. But at the same time you are well aware that marketing campaigns cannot be avoided. If you pay attention to your rivals’ strategies, you would perhaps analyze that they are utilizing all the channels of marketing to promote themselves. So what can you do for your own benefit?

Why Every Business Should Be Using Search Engine Optimization

Optimization is not merely about rankings; it is also about a website's functionality and improvement in order to become a better business venue. For most owners this translates into an increase in clientele. There are many instances where a visitor fails to hold interest in your website. It may be because of technical problems like uninteqntional blocks that can quickly be irritating to and distracting for a visitor. Or maybe your website just puts out all the wrong messages, causing potential clients to back off rather than become more involved and interested. Whatever the case, developing knowledge on how to better your conversion rates would be to your advantage.

Navigating Financial Decisions of Owning a Small Business

Owning your own business can be a fun and exciting career choice. After all, who wouldn’t want to be their own boss? The satisfaction of building a successful business from the ground up is hard to rival. Then again, like anything worthwhile in life, the responsibilities involved can be challenging. Being the boss means making difficult decisions, and the financial needs of a small business can pose hurdles that require extensive thought and planning.

Startups Finding Success in Social Gaming

Gaming is no longer a lone activity. Over the past 10 years, the video game industry has transformed itself from having an individual gamer focus to creating communities of gamers who can share and enjoy in the fun. Now, almost every title released for a gaming system, smart phone or social network has a communal aspect to it; this has created a new frontier for game developers trying to figure out the best way to deliver a collaborative and social-gaming experience.

Is Your Online Reputation Haunting Your Business Future?

You have all the makings of being a great small business owner.

With that being said, there seems to be something holding you back from acquiring more customers. Could it be something to do with your employees? Perhaps it is the product/s or services that you offer? Lastly, maybe your competition is just far and above better than you?

Why Doesn't My Restaurant Site Show Up in Search Results?

One of the most frustrating things for people with new websites is doing an Internet search for the terms there vying for and finding out that they don't show up until very deep into the listings. This happens for specific reasons. Understanding them can reduce your level of frustration and, if necessary, give you some ideas as to what you can do to improve your search engine ranking.

The 5 Most Important Things to Know About the 1st Year of Your Startup

Creating your own personal startup business offers a lot of attractions; you can decide what you want to do, set your own working hours, change job description upon will and choose a business name of your own liking. However, there are some important things everyone needs to know, especially how things you’ll be expected to do in the first year of your startup. Here’s a list of 5 things that should be on your priority list during the first year of your startup.

How to Make Your First Billion

If you have a start-up or an idea for a start-up then I strongly recommend that you block out an hour in your diary & sit back with a cup of coffee & listen to this radio play from the BBC.

The BBC creates great audio content but it is unfortunately often Geo-blocked outside of the UK. This one isn’t, as it is on their World Service - I can hear it in Australia so hopefully you can too, wherever you are.

Love and Giving Aren't Green: Start-ups & Corporate Social Impact

Once a year New York City is overcome at 5 p.m. with color-blocked swarms of people donning shiny new running sneakers; people whose eyes are still glued to their BlackBerrys monitoring the market close; an assembly of ethnically-balanced, clean-cut 22- to 45-year-olds wearing a version of the shirt, "JPMorgan Corporate Challenge: TEAM MORTGAGE-BACKED SECURITIES!" Garish? Indeed. Nevertheless, there is a lesson to be learned from the Wachovia Water Bottle squad.