September, 2013

Why is Offering Discounts Important to Your Business?

Consumers are always looking for ways to save money, and they prefer to buy from stores that offer the best deals.

One thing you can do to attract more customers is to offer discounts on your products or services. Discounts are not only beneficial to your customers; they can also do great things for your business.

Five Legal Must-Know Tips for Your New Small Business

Successfully running a small business requires managing employees, pleasing customers and working with suppliers. However, you can do all these things and still be in violation of the law. Below are five legal tips that every new small business owner should take to heart.

1. Properly Register Your Business’s Name

One thing you should not overlook protecting is your business’s name. If you don’t properly register your business’s name, you could be putting yourself at risk. While it is not required for a sole proprietorship, it is still a very good idea. It will keep you legally covered from possible challenges to your ownership of the name as well as help safe guard your trademarks.

3 Ideas To Make Sure Your Website Is Exactly Right

If you are in the process of brainstorming ideas for a website that you hope to launch in the near future, there are some basic tips that you should keep in mind so that your site has the best chances of success. Regardless of whether you are launching a personal or business website, both you and your future website users will be well-served by these tips.

Arm Your Employees with the 4 Best Pieces of Technology Gear

These days, more and more businesses are making great use of modern technology so that their companies function effectively and experience continual growth. To make the most of the technological advancements available, however, it is important that employers arm their employees with the best pieces of technology the market has to offer. Here are four pieces of technology every employee should have.

Jump Start Your Business: Three Important Tips

Starting a new business is a passionate and exciting journey. As soon as you come up with an idea, you will probably want to begin working on it right away. However, it's a good idea to pace yourself. There is a huge learning curve when it comes to starting a business, and the more moderately you move ahead, the better.

5 Ways to Make Sure Your Business Is Running in Tip Top Shape

Paying attention to customer satisfaction is important to ensure that a company retains quality and a competitive edge. Not actively seeking feedback from customers could set you at a disadvantage. Here are five methods to use for collecting feedback to continuously improve your company's service and image.

Small Business Efficiency and How Internet Speed Affects Productivity

Small businesses need to put their all into company efforts and interactions with customers. One small glitch could mean failure for a particular day. What are the ways that a slow Internet speed can cause problems in the office?

Risks and Rewards: Secure Your Company's Future

Starting a business is one of the hardest things anyone can do. Most businesses fail within the first two years, so in order to succeed, much planning and hard work must happen first for long-term success. To create and maintain a successful business, there are a number of things that must be done.

Do My Workers Know How to Deal with the Media?

Not every small business has to deal with the media, but it is better to be prepared than face the risk of getting negative publicity.

The media can make or break a business, and it is important to make sure that your employees are able to deal with media personnel without jeopardizing the reputation of your company.

Will Facebook Fan Pages Help Your Company's Promotions?

Social media is all the rage these days, even in marketing circles. And Facebook is gaining popularity with brands looking to further establish their online presence.

It's not hard to see why. The site boasts more than 750 million active users (as of March 31, 2013), 655 million of which are active every day.