March, 2016

5 Outsourcing Trends Every Small Business Owner Should Consider

When we talk about outsourcing, we usually think of large corporations moving their operation to the cheapest possible places and we associate it with negative consequences for the economy.

But that’s not all that outsourcing means. Even small businesses can outsource.

If you’re a small business owner wondering whether to outsource your business or parts of it, you are not alone. Have you thought about which aspects of your business are the smartest to outsource? We’ll look at some reasons and the most popular tasks for outsourcing, so you can decide what fits your small business best.

5 Efficient Ideas to Eliminate Conflicts from a Startup

Conflicts are the main generators of progress. If people did not have opposing views on the same matter, there would be fewer ingenious ideas. However, there is a clear line between a constructive argument and conflict and their destructive counterparts. Every problem that slows down the progress of you startup and affects productivity should be treated as a serious issue and dealt with appropriately.

4 Ways to Institute a Health Initiative at Your Small Business

According to WELCOA, employees in small businesses have fewer benefits than those working in larger companies. This makes your employees less effective, and it can affect their long-term health and fitness. While it's not your job to make employees eat healthier, offering healthy options for employees who want to improve their lives can go a long way toward improving employee satisfaction.

Tips forTransitioning from a Job to Self-Employment

Are you one of the millions of entrepreneurs who is ditching your standard 9-5 job to work for yourself? Between 1976 and 2008, the number of self-employed people in the United States went from 1,185,000 to 2,629,600! If you’re thinking of making the leap, be sure to follow these tips to ensure a successful transition:

How to Make Your Business Stand Out At Your Next Trade Show

Has your business every attended a trade show before? If so, then you may realize how beneficial trade shows can be for your business. It’s the chance to put your products and/or services in front of hundreds or even thousands of your target customers, consumers, and other industry-relevant professionals. This can be your one chance to really garner some more sales of your products or create long-lasting relationships or partnerships with others in the business.

Digital Marketing: Tips To Make Sure Your Efforts Are Successful

Your digital marketing campaign can be a cost effective pathway to your core audience. However, you must be sure that your efforts are giving you the return on your investment that you require. Here are a few of the top ways that you can test for success with your digital marketing.

Authoritative Guest Posts Should Be Your Business

Is your business one that spends a ton of time on content marketing and guest posting in particular? If the answer is no, why is that?

As more brands have come to see over the years, content marketing and guest posting have a positive and worthwhile relationship when done correctly.

How to Fix a Bad Employee/Position Matchup

Employees are often called “opinionated” or “not good enough” when their skills don’t match a particular position. But, in most instances, managers are keen to make the ship stay on course and expect the staffers to perform well.

Don’t be that manager if you want your company to move forward.

How to Handle Angry Customers: 4 Steps to Providing Stellar Customer Service As An Entrepreneur

Did you know that nearly 14% of working-age Americans are starting or running new businesses? If you are one of these 27 million entrepreneurs, you likely understand the challenges and demands involved with establishing a stand-out company. Between increasing revenue and finding the ideal product-market fit, it’s not uncommon to overlook the essentials that make your business a true success, like maintaining a strong relationship with clients.

Follow These Steps to Keep Your Customers

Many businesses with great ideas failed miserably, despite the good and optimistic start. What most people don’t know about these businesses is that they (in most cases) made some unforgivable, rookie mistakes. One of the greatest is not being able to keep their customers interested, losing their trust and eventually – losing them in the end. To prevent making this fatal mistake, read these tips about the best ways to keep your customers. All these different strategies are equally important and their goal is the same – to keep customers loyal and happy with your products and service!