June, 2016

Barefoot Your Marketing

The first record I ever bought with my own money was “Elvis Live,” an album I saw advertised on TV. The second record (don’t worry, I won’t be listing them all today) was “The Greatest Hits of Frankie Valli and The Four Seasons,” a double-album set that I played over and over and over again.

Your Business is Making Winning Sales

In today’s business world, it is imperative that your sales team is provided with any and all tools they need to get the job done.

That said your business is up against stiff competition in many cases, making it all the more challenging for your team to get through to consumers.

One tool that allows you to make more of those inroads is technology.

Steps for Improving Your Startup after the First Few Months

Now that your startup is off the ground, it is time to start thinking about some of improvements you can make in the coming months. Even with an amazing product or service, it is important to remember that up to 80 percent of businesses fail within the first 18 months. Luckily, there are a few simple steps you can take to reduce your risk of failure without making any serious compromises. 

Why Your Business' Online Presence Could Be Sabotaging Your Sales

You've heard that an online presence is vital for business, so how is it possible that yours could be having the opposite effect? Unfortunately, this happens with businesses as they learn to perfect their online image. Here are a few ways you may be sabotaging yourself.

Your Website Looks Unprofessional

SEO: Comparing Instagram to the Search Engine

Across the board, comparisons can be drawn between Instagram and the major search engines. In fact, some have gone as far as labelling Instagram a search engine on its own right. Here are some of the most glaring similarities between the typical search engine and Instagram.

Content is king

Tips for Making it As A Millennial in the World of Business

It can be tough trying to excel as a young entrepreneur with limited experience. Learning tips from successful business owners may make all of the difference in helping you establish yourself as a millennial entrepreneur in a tumultuous business world. Consider this advice to help you succeed.

Find out What Your Target Population Wants

From the Website to Your Warehouse: Integrating Technology into Daily Operations

As today's businesses become more and more dependent on their online presence, it's only natural that warehouses begin to integrate more technology into their daily operations. As a result, advancing technology has now made it possible for warehouse managers around the world to increase productivity, improve customer satisfaction, and gain a much greater online presence. While there are various aspects of technology being used, here are some of the most common and most effective that have produced excellent results.

3 Simple Ways Productivity Leads to Your Best Self

What do you think of when you hear the term “self-improvement”? If you’re like a lot of people, you might imagine working your way through giant stacks of self-help books, starting an intensive new exercise regimen, or devoting more time to charitable causes - all of which are certainly worthwhile ways to improve oneself.

However, the path to self-improvement isn’t always about drastic lifestyle changes. Sometimes the easiest way to get started on the journey to a better version of you is just by doing the little things to get organized, make a plan, and recognize the everyday effort it takes to get there.

How to Open a Clothing Store

Opening a clothing store, or any store for that matter might be your goal or your dream and it is certainly an attainable one with the right execution.

Knowing how to do it and how to approach the situation is important as you set out your retail marketing strategy. Knowing how to open the store and actually setting it up for business is wonderful but unless you involve a degree of retail marketing and promotion, your business simply won’t prosper.

How To Create An Effective Branding Strategy When You Start Your New Business

The successful launch of a new company requires a well-designed and implemented branding strategy. It is one of the differences between brands that are household names and those in the discount bin. Before you open for business, you need to invest the time and effort into each step of the branding strategy development.