February, 2018

Is Your Business Tight on Money? 4 Steps to Prevent Future Financial Loss

Over 30 percent of businesses fail within two years, and one of the reasons why so many companies close their doors is because they can’t put a stop to financial loss. Being able to properly manage your company’s cash flow could help you avoid bankruptcy when money is tight. These four steps will limit future financial loss without handicapping your business.

3 Tips To Grab Your Customers’ Attention

In a world where it is so easy to become distracted and miss things that are right in front of us, how can business owners be sure that they are marketing in a way that catches the attention of the public, and makes them memorable? It’s not easy but it is possible, and when it is done right, it can make you stand out from the rest of the advertisers vying for everyone’s attention. Here are some tips to get you started.

Creative Social Media Campaigns to Win the Hearts of Your Customers on Valentine’s Day


Valentin's Day is fast approaching. In the next couple of days, you will have plenty to talk about in your newsfeed – ask questions, tell inspirational stories, share fun, interactive posts and promotions that make your customers LOVE you more. And we’ve got you covered as usual in time for the sweetest day of the year.

News as a Marketing Tool for Small Businesses

As a small business owner, you will have a marketing plan in place, designed to promote your business to your target audience and let people who might be interested in your products or services know that you have what they need. Hopefully, you’ve thought hard about your marketing plan and have implemented a carefully designed strategy that you regularly review to ensure you are getting the maximum return on your investment. What you may not have considered is that you and your business are also news.

Tips For Branding Your Company

It’s no overstatement to say that a company’s style, the initial impression left from its unique branding, can have a dramatic effect on how the mind of others thinks about the business. Simple design features, as small as a thumbnail or as large as a shopfront, can communicate a great deal about what you’re about and how tight a ship you keep. A rough design screams lazy business procedures, but concise, smart and clever design reflects wonderfully on a company’s image. When stylizing your company, consider the following rules that dictate whether your branding is seductive or repulsive.

How to Promote Your Healthcare Business

For your business to become successful, it needs to be marketed and promoted in the right places and to a particular demographic. Here are just a few ways on how to promote your healthcare business.

Create a Website

Go Mobile or Go Home! Targeted optimization tactics for 2018

If you aren’t convinced by now that mobile is the future of business, then you’ll want to reconsider now before it’s too late. According to Time magazine consumers are checking their phones more than 8 billion times per day, and ideally during that time some of them are checking out your business. Or at least they will, if you have your business optimized for mobile.

Is a Short-Term Loan ever a Good Idea for your Business?

Short-term loans have become an increasingly popular form of credit both for private individuals and increasingly, for businesses. But while we’ve all heard of short-term lenders like Wonga, the similar lenders in the business world have not received anything like the same level of coverage in the press. But are short-term business loans an effective way to push your business in the right direction, or are they a one-way route to debt distress?

4 Secret Points Behind Taxi Booking App Uber's Success

Gone are the days when people were struggling to book a taxi. These days, you may have noticed that nobody says a word “TAXI” on the road to book it. With the emergence of taxi booking app, the way people were booking taxi has been changed entirely. Now, it has been shifted to an instant notification like “Your Taxi has been Booked”.  


Reasons Why Your Small Business Need Business Cards

Did you know that business cards date back in the 17th Century? They first appeared in England whereby they were used to promote trade and give directions to business places. To date, they are still considered as one of the brilliant investments a company can use for promotional purposes. Does this sound exaggerated? Some businessmen have a wrong notion about this tool- that it is only for established career people such as doctors and lawyers. However, even the smallest businesses should have official cards. They portray self-assurance and can help your venture move a notch higher.