Even Entrepreneurs Can’t Do It All (Here’s The Help You Need!)

When you’re an entrepreneur, especially when you’ve gone the solo route, you tend to want to do it all. Unfortunately, this is a dangerous habit that can put you behind and leave you scrambling to play catch-up. There is good news here, however, as there are plenty of freelancers out there just waiting to jump on board and help you make the most of your small business. Here’s what and who to look for when you need a helping hand.

Remote Availability

Most freelancers work remotely. This means they operate exclusively out of their homes or mobile offices. Because of this, before you begin your search for assistance, you need to know exactly what you need so that you can be very clear in the requirements. Regardless of the job, a good internet connection and exceptional communication skills are not optional. You also want to look for individuals with expertise in areas that contrast with your own.


Who’s Here To Help

A few of the professionals you might want to reach out to include an AWS developer, managed IT provider, freelance writer, social media expert, and bookkeeper.


An AWS developer is an individual familiar with Amazon Web Services, which is one of the largest cloud computing platforms in the world. They will have the experience and expertise to not only build your website but also to design and refine machine-learning apps that integrate seamlessly with Amazon’s worldwide server network. Hire AWS expert that understands IoT products and can give you a strong technical foundation.


Speaking of your technical foundation, if your business relies on hardware, software, or servers outside of Amazon’s network, you may want to consider contracting with a managed IT service. This type of provider can keep you current and ensure that you do not experience unnecessary downtime or avoidable data breaches.


Next up is your marketing crew. You have likely already done a ton of the legwork, but it never hurts to bring in the occasional helping hand. A social media strategist, for example, can help you leverage the power of social media to boost your online visibility. They can help you define your goals, which Hootsuite explains is the only way to truly measure success and gauge what you get back on your investments.


Your social media expert may also suggest that you find a freelance writer and/or video producer to take your content to the next level. A writer might help you get your ideas out into a digital format, such as an ebook, that you can share with your clients. A video producer can similarly take your visual content and make it both accessible and shareable. If you choose both, they can work together to ensure a consistent message that supports your brand seamlessly.


Tech and marketing are crucial, but so too is accounting. Unless numbers are your strongest point, you may find it highly beneficial to hire a bookkeeper. QuickBooks explains that a bookkeeper performs many functions, including handling tax forms and returns, payroll, and invoicing. They can help you keep up with your money and will ensure that you always know where it’s coming from, where it is, and where it’s going.


There are many other freelancers that can boost your business. The ones you choose are determined by your needs, budget, and willingness to let go of certain aspects of the business that you’ve built. Keep in mind that, no matter how good you are, you can’t be an expert in everything. Don’t be afraid to get help, as it may be the best thing you ever do for yourself and your business.


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