The Five L's On How To Open A Cupcake Shop!

It's obvious as our economy struggles that there are a lot of folks who have figured out how to open a cupcake shop. You see them on main street in bigger cities and operating from homes in small towns. It's a growing business and many have found their profitable niche in this exciting opportunity. However, if you are thinking of trying your hand at the cupcake industry there are five L's you should consider.


Love

Do you love to eat cupcakes? More importantly, do you love to make cupcakes? There are a lot of folks who don't have a passion for baking and if you don't have the love it might just be a whole lot of work for you to open a cupcake store. It helps if you have a natural aptitude for baking and even better if you have a bit of a reputation as being a great baker. Do you have the love? Great, let's move on.


Location

Do you have any idea where you might operate your cupcake shop? Are there empty storefronts in your downtown district? Are there empty strip malls near you? Perhaps you've thought of making your cupcake business a home business venture, that is actually a great idea and carries the least risk and less start up costs. There are many location ideas to consider and you can arrive at a decision as you accumulate more information and research.


Legal

Any business has to figure out how they will be doing business and what their will be their business name, also known as a DBA. Will you operate as a sole proprietor or a corporation? What about permits and licensing? Most cities and states have special permits for food production and food safety. Don't let these issues scare you off from an attempt at your own business. I'll mention later where you can get some access to the answers to these questions.


Layout

By layout I mean a plan and in the business world it is called a business plan. It is simply a written document where you talk about start up costs, marketing ideas, goals and financing. Again, there are a lot of free resources to help you understand what a business plan is and how to put one together. Often a banker will ask for a business plan if you are applying for business financing. But don't stress over this issue it's really not that daunting. You can do it!


Let It Be Known

How do you let it be known that you have a business and you're ready to make and sell cupcakes? It's called marketing. In this modern age of the internet you have a lot of options. You could place classified ads, you could purchase a sponsored ad that could cost just pennies a click. You could place an inexpensive ad in you local paper. You could produce an inexpensive flyer and deliver it door to door. The ideas are limitless and of course you want to consider the issue of signage. Again, there is a ton of information to assist your marketing needs.

About the author

You've been thinking of how to open a cupcake shop or you wouldn't be reading this article! Go ahead and explore the possibility further at Open A Cupcake Business or go to http://www.namesofcupcakebusinesses.blogspot.com

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