The Top Emerging Global Markets to Consider for Your Start Up

Doing business in emerging markets has huge benefits for start-up companies. Not only is there high growth potential there which you can cash in on, there are also plenty of gaps in the market, meaning it’s easy to find a place for your business. Here are some of the top emerging global markets to consider for your start up:

Brazil

After recovering from the 2008 economic crisis surprisingly well, Brazil is a great emerging market to consider expanding your business to. With the biggest economy in South America, which looks set to continue to grow even further, expanding there is a great way to access the wider market.

Cuba

Now that the trade embargo with Cuba has been lifted by the US, the Cuba’s financial landscape looks set to change dramatically. For businesses who’re wanting to scope out the market and look for potential opportunities you can head there with Cuba Holidays and assess the potential business opportunities you could cash in on. As a country which has hardly been developed since the 1950s there’s huge scope for plenty of different industries to expand there and an open market for start-ups.

India

India has one of the fastest growing economies in the world and as a result provides endless opportunities for UK start-ups to benefit from. With a varied market across 29 different states, there’s scope for a whole range of different industries to expand there. India is a price competitive market, so you have to be prepared to give discounts and negotiate on the price of some of your goods so bear this in mind. However, India’s growing youth population provides a great consumer market for start-ups to target.

Russia

Russia’s economy looks set to gather steam and expand over the coming year. The sheer size of the country and variety of different geographic landscapes and regions make Russia a prime emerging global market to target for your start up. With a more stable economy relations with Russia could hugely boost your business with such a large and receptive market available to  easily access for UK businesses.

Although you inevitably will face some challenges when doing business in emerging markets, you shouldn’t be put off by these. Things like political uncertainty, corruption and cultural discrepancies are all part of the learning curve and dealing them will benefit your business greatly in the long run.

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