Is Your Business Tight on Money? 4 Steps to Prevent Future Financial Loss

Over 30 percent of businesses fail within two years, and one of the reasons why so many companies close their doors is because they can’t put a stop to financial loss. Being able to properly manage your company’s cash flow could help you avoid bankruptcy when money is tight. These four steps will limit future financial loss without handicapping your business.

Limit Employee Turnover

Losing a single employee might cost your company tens of thousands of dollars. Keeping employee turnover as low as possible is going to save your business money and improve morale. Bumping up the salary and offering a few additional benefits can be a large investment for a small business, but it will pay off when you land a world-class employee. Many younger employees are now seeking out non-monetary benefits such as the ability to work from home or a flexible schedule.

Go Green When Possible

Making your business as eco-friendly as possible is going to be good for the environment as well as your bottom line. Some business owners never even consider making the switch over to green technology, and that might end up costing them in the long run. Simple changes such as getting rid of paper waste by storing files digitally could save a few thousand dollars a year. You should also consider investing in green electronics that use less energy.

Skip the Ineffective Marketing Campaigns

Radio spots and TV ads are still very effective, but most businesses don’t need to invest that much money into traditional marketing early on. Unless you have a hyperlocal business, most of your marketing can be done online. An eye-catching website and a strong social media presence will allow you to reach countless potential clients around the world. Once you have a little more money to work with, you can then invest in traditional advertising.

Maintain Your Tools and Equipment

Without the proper tools and equipment, your company is going to come to a grinding halt. If you are frequently replacing equipment like cutting tools and conveyor belts, then it might be time to retrain your employees or make some policy changes. Properly servicing such tools with products like cutting fluids and chain lubricants is going to extend their lifespan and reduce your overhead.

Even with a great product or service, keeping a business afloat is no simple feat. That is why you must constantly be on the lookout for new ways to minimize unnecessary spending and waste. Preventing financial loss during those first few years could save you huge sums of money later on.

About the author

Hannah Whittenly is a freelance writer and mother of two from Sacramento, CA. She enjoys kayaking and reading books by the lake.


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