March, 2014

In Over Your Head: How Business Leaders Learn You Can’t Do It All

Overwhelmed business owners who are struggling to do it all soon learn that this is not the smart way to do business. Not only does it lead to work fatigue, but it’s not cost-effective. However, if you have hopes to expand your business at some point, you will need to hire help sooner or later. With the proper logistics company you can still put off hiring staff and keeping inventory, while continuing to grow and expand into bigger profits without the additional stress that comes with managing a bigger workload.

3 Creative Ways To Advertise Your Business For Free

Advertising is a critical component of every business. Your success or failure as a business owner depends greatly on how well you market your product. While the best option to get new customers is definitely through word of mouth, it is not an effective channel all the time; especially when you have just started out and you do not have too many customers to help you find referrals.

Be Prepared: Four Ways to Tackle Unforeseen Business Costs

Every now and then, unforeseen business expenses creep up. It's smart to stay informed about how you can handle unforeseen business expenses and bills for when they arrive.

1. Hiring Legal Counsel

When your business gets hit with a personal injury lawsuit, you have to deal with costly legal expenses. Legal aid is essential for a personal injury lawsuit, a harassment lawsuit, a case of fraud, or many unforeseen issues. Hiring counsel will save the business a lot of time and money in the long run.

Discontinuities Where Did the Business Model Go?

In 1942 Joseph Schumpeter in his work entitled “Capitalism, Socialism and Democracy” coined the phrase “Creative Destruction” defined as a “process of industrial mutation that incessantly revolutionizes the economic structure from within, incessantly destroying the old one, incessantly creating a new one.” Once again this concept is gaining popularity and being quoted by economist as they try to explain economic volatility. This resurrection is not due to a belief that innovation or creativity has increased but rather that the rate of destruction has accelerated.  

Business On A Budget - How To Get Your Marketing Going For Cheap

If you are an entrepreneur and desire to make a lot of money, you probably know how hard it is to develop a marketing plan without spending all your cash. While this is true, with a few basic ideas, you can learn how to save money and still enjoy a high conversion rate. With this in mind, here are five tips to get your marketing going for cheap.

Sharing the Road With Food Trucks - Tips to Take Your Fashion Boutique Mobile

It’s all about freedom and flexibility these days. Food trucks offer cooks the opportunity to reach more customers than they would with a permanent location, and customers in search of a quick bit appreciate the casual vibe that a mobile food offering brings.

Photo by cjmartin via Flickr

So it’s a natural evolution of the marketplace that other product lines are trending toward mobile, starting with clothing.

Don't Make Budgeting Mistakes on Day One

Bloomberg found that 8 out of 10 small businesses fail within the first 18 months of starting out. That means that 80% of all small businesses will not make it.

Finances can be tricky - both personal finances and the finances regarding your small business.

5 Steps To Setting Up Your Own Small Business Office

Starting a business can be exciting. The thrills of finding new customers, seeing revenue growth and the occasional falls can be quite adventurous. However, one of the more boring aspects is setting up your office. Besides the legal paperwork, setting up the infrastructure for your business can be a daunting task. Thanks to technology, this process has now become simpler. Here is a 5 step process to get your own small business office started.

Steps to Take when Starting your Own Franchise

Starting a franchise can carry less risk than starting your own company from scratch, but that doesn't make it easy. There are a few steps you'll need to take to achieve success.

1. Do your research.

Starting a franchise is no easy task, though generally a franchise is easier to start than a single business from the ground up. You want to find a franchise that works best in your area and works best for you.

Modern Money: Five Tech Decisions That Can Save You Money

When it comes to integrating technology into a business model, many owners are unsure. This hesitance can often be the very thing that's driving profits down and stifling growth. Here are five tech decisions you can make today that will save you money.