Six Helps for Putting Your Startup on the Path to Success

You can improve your odds of startup success by putting in place the right goals, processes, and plans early on. Here are six things you should look at if you want to put your startup on the path to success.

Identify Your Main Goal
Startups burn through funding and lose market opportunities when they are unable to focus. Be clear about what you want to bring to market first. Identify the heart of your product, the key feature or solution it will provide, and focus on getting that built.

Why is SEO on Your Backburner?

No matter the size of your business, search engine optimization (SEO) can play a major role in not only giving your company the online attention it needs, but keeping it in the spotlight for years to come.

That said have you been leaving SEO on the backburner for a while now? If so, why is that?

Is Your Medical Practice as Healthy as It Should Be?

Running a medical practice comes with a ton of responsibility, especially in a day and age where the Internet has so many people checking up on their medical well-being.

That said is your medical practice as health as it should be?

If the answer to that question is no, there are means by which you can improve it.

6 Things I’m Learning from Millennials

Most of us have first-hand experience with just how ridiculous stereotypes can be.
 
I, for example, proudly break the stereotype of the reserved British person by being blunt and speaking my mind; seldom will you find me acquiescing about things I’m passionate about for the sake of English decorum.
 
While politeness is a stereotype that doesn’t personally cause me much grief, it’s important to remember that many stereotypes are actually quite dangerous—even the ones that seem harmless.

Pros And Cons Of Building Your Own Website As A Small Business Owner

Most small business owners are not operating with substantial budgets. They are focused on the essentials only. The real question for them is determining what is essential and what can wait until later. Near the top of the list of essentials should be a website. It is safe to say that a website is entirely necessary for a modern business to succeed.

So You Want to Start a Start-Up: 4 Things to Know

The digital world is always brimming with good ideas, which can lead you to found a start-up company. Before moving ahead, it is wise to consider the current economy and be realistic in regard to return on investment. Four other factors that come into play are outlined below.

Study the Competition

A solid first step is going out and taking a close look at products and stores. Visiting competitor websites and reading customer reviews will give insight into what works in a particular industry and what does not. Using a search site like Fagan Finder will provide information on suppliers, alliances and sites that link to a competitor. Knowing where the competition fails allows a start-up to do things better.

Employees Outside the Office Could Become I.D. Theft Victims

While you can typically keep track of your employees inside the office, outside can be a whole other story.

With more workers commuting these days and/or traveling for work-related functions, the typical office place has changed to a degree. As a result, they can become prime targets for identity theft thieves.

So, is that a risk as a business owner that you’re willing to take?

How a Doctor's Office Shapes Patient Experiences

The medical field is a challenging place for a startup. People realize that not all clinics are created equal, so they search online for Yelp write-ups and Solutionreach patient reviews. Most people also talk to friends about who provides good care. Word of mouth combined with the Internet makes for a great decision-making tool.

Physicians have a tall obstacle to overcome because so many people don't want to be at the doctor in the first place. They are missing work, spending money, and sitting in the waiting room for a long period of time. And to top it off, they don't feel good. They may be worried about themselves, or about getting home in time for the kids to arrive from school. In short, they want to get done quickly and get out.

Put SEO to Work for Your Brand Today

Ever stopped to wonder what really makes your business tick? For many business owners, it is a combination of items that keep their brands relevant in today’s competitive markets.

One of those items is the proper usage of search engine optimization (SEO). When deployed correctly, SEO can be a boon to your business needs.

How Small Businesses Should Choose Who to Hire for Marketing

Small business owners across the country are becoming increasingly aware that they can’t just leave online marketing out of their business strategy. Ten years ago, businesses may have gotten away with it, but the ways in which consumers find businesses and services have changed tremendously since then.

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