The modern client no longer looks in the phone book to find a local law firm. They head online to research the best representation in their town or city. To attract them to your firm, you need to develop a strong online presence to stand out from your competitors. For this reason, we are looking at four ways to successfully market your law firm online.

The whole idea of creating a website is to make it easier for your target audience to find you. This will, however, not be the case if you don’t invest in search engine optimization (SEO). More often than not, people build a website only to leave matters at that. If you are one of those people, you are missing out. To harness the full power of your website, you have to invest more in SEO. The purpose of this post is to help you understand why spending more resources on search engine optimization makes sense for both small and big companies.

The social media, which first intended for fun and for fast and convenient communication, became a place of opportunities for those who want to earn money online! Yes, that’s right! you can actually get extra cash through engaging yourself in various social media platforms.

Wanna know how? Dive in to learn more.

Though still underused by larger firms, YouTube marketing is one of the tools that has allowed small businesses all over the world to market their products successfully and grow as a result.

Using the YouTube platform for its marketing potential requires some understanding of the site and its audience. When done correctly, however, this kind of marketing can be an incredibly useful tool in your business's marketing strategy. Here are the top four tips you need to know to use YouTube for promotion and marketing.

Import/Export businesses have been around since the beginning of trading. Merchants travelled the world to bring goods from faraway lands and took local goods with them so they could sell them to foreigners. Back in the ancient times, this type of business was only reserved for the richest.

There are plenty of situations in life where time is decidedly not on your side.

That shiny new car of yours? “Used,” the second you drive it off the lot. The funny-smelling milk that you just snuck back in the fridge, hoping your wife didn’t notice? Bound to smell even funnier tomorrow.

And don’t even get me started on that wedding portrait of yours sitting atop the mantel, about which your own children point and inquire, “Who are those people?”

There is a no gainsaying the fact that the initial days of the startup process is fraught with many obstacles.  It has been proven that nearly two-thirds of startups will fail within the first two years. Many potential business owners find it hard to face the challenges and quit early on while many put systems in place that will help them avoid sinkholes, last longer and become a part of the select group that go on to become complete successful businesses. One of such systems is the legal arm.

Large companies are often the most secure because they have sizable troves of capital, human, and technological resources to take advantage of. Small businesses can be just as secure as any other size of business, although smaller organizations inherently feature less security than larger ones. Many small businesses experience break ins, data breaches, and unauthorized leaks of confidential files.

New technology and software programs just keep coming and coming. So what's a business supposed to do, especially if you're responsible for managing the company's finances? Businesses are now spending 18% more in technological investments. It's even more difficult to make the right decisions when you aren't really a tech person yourself and have a hard time deciding when and if to buy new tech. Read on for three of the best strategies to help your business expenditures keep up with technology.

It’s summer time. Time for vacation, fun, relax and outside activities. If your company specializes in swimwear, outdoor activities, or any other seasonal stuff, you are lucky. But for the rest of us, June, July, and August can be tough for business, and you may be wondering how to keep things fresh.