5 Great Giveaways That Will Draw Customers To Your Business

While there are many ways to attract customers to your business, there seems to be no better lure than unique and innovative giveaways. By giving a little, your business can get mountains back from your customers.

Devising creative giveaways is the part of the process that stumps most businesses. To remedy that, here are 5 great giveaway ideas that will attract customers to your businesses in droves.

1. Give Away Something They Can Use
The items that your customers will keep and continue to use throughout the life of your giveaway products are those that have some sort of intrinsic value to them. Bath towels, bandages, pens, notepads and other items that tell your customers that you care about their lives, not just their wallets, will promote a strong customer following.

2. Snacks and Food
The one thing that all people need to live is food. Providing free food can make customers follow your business by appealing to their taste buds

Even if your business doesn't deal primarily with food, you can still take advantage of your customers' taste buds Put your company's name on the wrapper or another place that they'll look after they're done snacking.

3. T-Shirts and Other Clothing
T-shirts, hats, hoodies and other clothing items are a safe investment when it comes to giveaway items. They can continue to promote your company for the years after your giveaway is over, especially if the clothing you give away has a nice feel and stylish look. Getting nicer shirts is worth the money, because it gives your company logo a little more weight behind it. Putting a corporate logo on an Adidas shirt looks better than just screen printing in on a regular t-shirt.

The only difficulty you might find with this type of giveaway is fitting your customers with the right size. You can get around this by handing out certificates that allow for your customers to order sizes that match them, or you can give the excess items to your employees so that their families can wear them. These items never go to waste.

4. Go Digital
Your giveaways don't need to furnish your customers with physical items. Sometimes digital coupons, e-books and other virtual media can be enough to earn their favor and respect.

The advantage of this type of giveaway item is that it's easier to tie in with any social media and digital marketing efforts you may already have in place.

5. Give Back to the Community
Many giveaways focus on appealing to the individual by presenting them with a prize, but you can appeal without doing this by giving back to the community. You'll impress your customers and, depending on how large your giveaway is, you may drive more customers to your business than you ever expected possible.