5 Tips For Revitalizing The Look Of Your Brick and Mortar Business

Brick and mortar businesses rely on a visually appealing storefront in order to attract new customers. The outside of a business can become worn and damaged over time due to age, weather or other issues. A business that looks run down and unmaintained will not generate excitement or interest from people walking or driving by. Five tips can help owners to revitalize the look of a brick and mortar business.

5. Get New Signage

Although aging signage is sometimes popular and familiar to local customers, it can take away from the look of a business. Business owners will want get new signage for the storefront. The new signage will add a sharper and more professional appearance. Additionally, signage laws in some areas change over the years. This could allow for a new sign that is larger or that uses different features that were previously disallowed.

4. Expand Window Displays

Window displays attract interest from people passing by the business. Window displays should be expanded to revitalize the storefront. The displays should include bright colors, an interesting composition and an entertaining theme. The front windows should be cleared of anything blocking the view from the street like curtains. It can even help to extend windows to create more space for new displays.

3. Landscape Green Spaces

Businesses that have green space around or near the entrance should landscape the area. This means more than simply cleaning the space or cutting the grass. Attractive landscaping can include topiaries, colorful flowers or fragrant perennials. Mirror balls, small birdbaths or rustic trellises can be used if they match the decor of the store and the neighborhood. Attractive landscaping will draw attention to the store and increase the profile of the business.

2. Add Decorative Fixtures

Adding a few decorative fixtures to the outside of a brick and mortar business can revitalize the look of the building. These could include designer lighting fixtures, cast iron scrollwork or faux architectural features like columns or archways. The fixtures break up the appearance of a featureless facade. They create interest and make the storefront distinct. Decorative fixtures can add to nearly any type of decor.

1. Repave Driveways and Parking Spaces

The appearance of the asphalt parking spaces and driveways around a business can make the entire building look old and run down. Companies specializing in commercial pavings can repair cracks, regrade surfaces and fill potholes. They can also create a clean and attractive surface. Repaving the asphalt around a business can revitalize the look of the building and attract new customers.