Deciding to Expand Your Business: 5 Smart Investments In Your New Employees

Before you begin your business expansion plans, you'll need to ensure that you have plans in place to keep your current employee team in place. At the same time, you'll need to make your company attractive to new employee prospects. You can accomplish both goals easily by implementing the tips below:

Empower Your Employees To Engage In Content Marketing

Many employees experience job burn-out when they feel insignificant. You can turn this around by creating a space for your employees to feel significant and needed. For example, you can allow your employees to create content for your business website. You can also task employees with creating a company newsletter.

Everyone wants to feel as if their talents and skills matter. Allowing content marketing opportunities will allow your employees to shine, creating loyalty and inspiration within your organization.

Introduce Your Employees To Your Professional Network

The thought of introducing your employees to your professional network might cause you to pause. If you introduce your talent to others in your network, won't your employees be tempted to work for others? Not necessarily!

Introducing your employees to other industry leaders can prove useful to you, and your interests. Introducing your employees to key industry figures will inspire loyalty and gratitude. They'll become inspired to share information with you that others might not ordinarily share with you. When you introduce your employee talent to industry leaders and colleagues, you'll make your business appear to be a solid, stable interest, operated by some of the best talent in the industry.

Invest Quality Time Into Your Employees

Most employees feel invisible at work, unless they go out of their way to compete and jockey for "face time" with company leadership. This creates a toxic work environment that leads to disenfranchisement, accomplishing nothing. The opposite to this type of culture is to invest quality time into your employees, voluntarily.

Sponsor gatherings with your staff, after-hours. Take note of any rising stars and take them to lunch, or include them in key meetings that are relevant to their department duties.

As you allow your employees to get to know you, and as you are getting to know them, you'll find that you'll create a symbiotic, trusting relationship. You'll create loyalty that will inspire your current employees to shine and keep their talents in-house, instead of looking for "greener pastures".

Think Outside The "Benefits Box"

When is the last time that you've considered your company's benefits package? Sure, you might offer your employees the standard medical and retirement plan package. But, what if you could offer your potential employees benefits that are unique to your company's culture?

For example, would you be willing to offer your employees the ability to work a flex-schedule? Are you willing to allow your employees to telecommute from home? Can you install a game room, or a napping room? Think about some of the most interesting, creative benefits that your competitors are offering to their employees, and do the same.

Pay For Employee Driving Courses

While most of your company applicants will be able to drive, there might be some who can't do it very well. If your job requirements include driving or delivering items, you might consider driving courses. With investment in driving courses you will reduce your liability risk, potential insurance costs, and potential workers compensation by ensuring your employees safety more earnestly. 

The best part of investing in your current and future employees is that it doesn't have to become a complicated process. In many cases, investing in your employees is ridiculously inexpensive, if not free! This makes your return on investment all the more sweeter to realize.

Informational Credit to Valley Driving School, A Vancouver driving instructor certified school.