Score More! Exhibiting 5 Small Customer Courtesies

With the art of storytelling, you have established a strong connection between you and your prospect. Brand stories have bridged the gap between features and benefits and the deep emotional reason that makes the customer buy the product.

However, selling is not just about cool things a product can do; it is something more than that.

In this fast-moving and impersonal era, it is hard to survive, as the market grows tougher day-by-day & moment by moment. Though you have bridged the gap, but how will you restrain the rope of relationship from sagging? All you can do is providing an extra advantage over the competitors who offer extraordinary services.

Sharing a refined customer experience that is a rarity now (though a personal opinion but may be a great example for marketers)

“It was Matt, who resolved my PC issue last year in a precise manner, which I never expected. Matt was probably the third tech support person I was calling. No doubt, all three businesses I called up earlier had repute and recognition, but my interaction with Matt made me fall for his company. He was quick, professional and intelligently answered my questions. This level of customer service was once customary but now it is rare.”

-Is it possible to find a person like Matt in every business?

-What can make you win relationships and earn repeat business?

Hope this content helps marketers fetch big favors to their business and turn on the tables. Your customer always deserved courtesies, but you often overlooked them. Here, are five small customer courtesies that will help your business take a different standpoint.

#Courtesy 1: You Broke the Promise

Failure to keep promises is going to affect your business credibility. It is important to face your customer. Find out what’s wrong.

If you are unable to finish off the task in time, notify everyone involved in the campaign. Keep your employees, sales reps and partners informed of the customer’s requests or changes in the project.

It is not necessary to being your speech with an apology as that mea culpa come across in an insincere way, instead open with a dialogue. If you send out alert to customers of a potential roadblock, he will forgive. No one likes to receive surprises when a project is at its closing stage. You must under-promise or over-deliver, to restrict your customer-to-business relationship from wilting.

#Courtesy 2: Customers Hate Liars

Is your business transparent? If you intentionally lie or misrepresent your product or services, it will hurt your credibility. Being transparent is the need in this digital age and a critical factor in building trust, satisfaction and love from your customer. In this competitive era, clients who require regular product development have long lead-time and needs your discretion. Never breach customer security, better have a transparent conversation and foster a reputation for honesty.

#Courtesy 3: Customers Hate Sluggishness

. If you are late constantly, the clients will become dubious about your services. If you have a face-to-face meeting make sure, you are before time to check with the receptionist and get some more time to compose yourself. If you are late for the appointment call up to inform the client on your latest arrival time. Be generous with your estimate, to avoid another call. Showing up on time or being punctual is the master key to unlock deep-seated profits

#Courtesy 4: You Lack Tolerance and Never Acknowledge Mistakes

Your sale rep makes mistakes and shouts back at your irate customers. Your unhealthy agents break the business thread and you never apologized for anything. Do you know how much it cost your business?

Mistakes are common and your business is no exception. Rude customer service is the outcome of the errors or nuisance you or your agent commits. Around one-third of the customers report to receive rude customer service every month, and 58% among them spread the word among friends. This word-of-mouth works against your business credibility.

So be patient until your customer air out their issue and helps you to turn the table. Make sure, after they air the issue you apologize for your mistakes and work to rectify the situation. Do not make excuses or cover up your involvement. Instead, take responsibility. And train agents to be polite and to show respect to your customer.

# Courtesy 5: Be Graceful

Customers might disagree with you when they come to do business. If a client or a customer tests your patience, put questions on your authority or criticizes you, do not be hostile. Strong leaders must stay calm, even if your anger keeps boiling, do not let others see. Maintain a calm disposition to focus on the topic. If you want to concede, add some grace.

In order to enchant your customers for a long term and earn repeat business, be kind, be graceful, be punctual, be honest, be patient and show gratitude. Check your scorecard once you exhibit these courtesies, let the anticipation be true.