Mother’s day 2017 is right around the corner on May 14^th. This day is one of the most emotional and hearty holidays, and you, as a business owner, cannot just ignore it.

Mother’s Day shoppers spent 21.4 billion in 2016, according to a 2017 shopping analysis. If social media is one of the highest performing marketing channels for your business (and even if it is not yet), you need to make the most out of it to drive those shoppers to your business.

You have probably heard of people making plenty of money with nothing more than an iPad and a booth at their local coffee shop. With an exciting insider's view in how to run your own online business, your lifestyle would quickly change overnight. Even if you do not plan to set up shop in a booth at the local Starbucks, being able to work at home in your pajamas would sure make the daily grind a whole lot easier and enjoyable also.

Social media is front and central as far as digital marketing is concerned. There are newer social platforms coming up, and the existing ones are introducing new features to stay ahead of the competition. In 2017, social will play a huge role in how well your brand fares online. It is a fact that almost all smartphone users are hooked onto multiple social media channels. That is where they gain information, read news, view products and services, and click through to stores and business sites.

As you’re hopefully experiencing, there is nothing – repeat nothing! – more exhilarating in the business world than being at the helm of a thriving startup. And one of the big reasons is that you get to make important decisions that have a far reaching, if not profound impact on your business’s future; and indeed, it’s ultimate legacy. And that brings us to the topic of office design.

Simply put – and perhaps surprisingly – the office design decisions you make today will play a role in your startup’s success tomorrow. To put you on the right track, here are seven practical, yet visionary office design tips that will elevate your startup onwards and upwards:

Whether you’re targeting customers in the B2B, B2C or B2B2C space, you online business needs to ensure that your ecommerce order fulfilment is an asset rather than a liability. Indeed, customer expectations have never been higher, and delayed shipments, incorrect orders, or any other fulfilment-related problem can do more than just lead to a cancelled sale: it can terminate a valuable customer relationship, and be a win for the competition.

When it comes to affordable, high-impact marketing ideas, most advice is targeted towards the online world -- and with good reason. Having a dynamic digital footprint is not just essential for short term success, but it’s necessary for long term survival.

While the internet continues to cause disruptions across a broad range of fields, there's no way to deliver physical items online. The shipping field will continue to play a vital role in maintaining economies, and running a shipping business can be lucrative and enjoyable. Here are a few ways to make your shipping business a success.

Business news show that growing an e-commerce company online can be challenging but it is not impossible. For businesses that focus on the sale of products, going the retail way is necessary. If you want to begin selling your products online, here are four key strategies to get you started:

As a small business owner, you are often required to handle multiple departments and projects simultaneously. Also, in order to make up for skill shortages, managers routinely outsource various components of business and marketing to third party vendors. These challenges call for a unique solution to small business needs and these are not always fulfilled by tools that handle the project management needs of enterprise businesses. In this article, we will take a look at five task management tools that best fit the needs of small businesses.

According to some statistics, 9 out of 10 startups result in a failure. Nonetheless, people who believe that they are destined for greatness won’t allow such a thing as failure to end their efforts. Even giants such as GM, Tesla Motors and Apple had some rough patches, but going through them with their head held high made them bounce back in no time. With this in mind, when the going gets tough, you can either fall into desperation, or pivot in order to save the future of your company. Here are a few things you need to know about the latter option in order to pull it off.