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April, 2015

Ways to Help Your Small Business Survive the Early Years

Submitted by Kimberly Erskine on Fri, 04/17/2015 - 11:14

Starting a small business requires passion and a desire to offer customers a product in a way you feel isn't available currently.  Anyone who takes the risk and effort of doing this should be applauded, for it is anything but easy.   The next challenging part though is staying open during those first five years.  That takes determination, creativity and resourcefulness.  They say most new businesses fail within the first few years, but if you can make it to roughly the 4-5 year mark you have probably got things figured out and are in pretty good shape.

Top 10 Things in Building Your Home Recording Studio

Submitted by John Sound Engineer on Mon, 04/20/2015 - 10:02

Do you plan to start your own simple and basic home recording studio? Nowadays, home recording studios are part of being a musician. Musicians today constructs their own studio and in their every household has a basic home recording studio. You have to choose your specific time of recording unlike going to studios where you have to travel, record and wait for it to be mastered. It is really convenient for us musicians to build our own home recording studio.

Are You Sold on the Best Leads?

Submitted by Adam Groff on Mon, 04/20/2015 - 10:23

There's a ton of legwork involved with making a sale and it all starts with finding the right leads.

Whether your business offers products or services, locking down leads is the best way to achieve sales success.

With business betterment in mind, here are just a few ways you can find promising sales leads:

Don't Overlook the Idea of Texting Consumers

Submitted by Adam Groff on Mon, 04/20/2015 - 10:26

When it comes to promoting your business, don't underestimate the power of the text message.

A growing number of businesses are turning to texting to get the word out about their brands and your business should do the same.

If you're looking to improve your customer outreach, here are just a few ways texting can help:

Actions Speak Louder: Creating a Culture of Customer Service

Submitted by Emma Sturgis on Tue, 04/21/2015 - 10:07

Without satisfied customers and employees committed to providing excellent customer service, profitability will suffer in the long run. Many businesses struggle to create a culture of customer service because they neglect to make their employees feel like a valuable part of the team. There are a few steps that any business can take today to transform their company culture to one of customer-centric service.

Making Sense of Your Data - How to turn it from Gibberish to Useful Information

Submitted by Dixie Somers on Tue, 04/21/2015 - 10:23

Most business owners are constantly bombarded with messages about how important data is. With our technology today, data has helped countless entities learn more about their consumers, make decisions and improvements, and change their strategies accordingly. However, even if you’ve been diligent in gathering data, you might realize that your information just looks like a bunch of facts and figures strung out all over the place. What does all this data mean anyway? More importantly, how will all this data help you to do business better? Every day, business owners with piles of data suffer with this same problem. They have amassed tons of data, but have no real clue what it means. Here are four ways to help you make sense of your company's collection of data so it can help you improve how you do business.

Don't Overspend on Your Small Business

Submitted by Sarah Brooks on Tue, 04/21/2015 - 10:40

Small businesses have a failure rate of nearly 80 percent - with reasons ranging from the economy changing to ineffective marketing strategies to high costs associated with running the business.

Simply put, if you run out of money, it's going to extremely tough to keep your business up and running.

6 Modern Ways to Finance Your Start Up

Submitted by James Helliwell on Wed, 04/22/2015 - 15:08

Regardless of how interesting your start up idea might be, the  reality is that there is no one sitting cash in hand and happy to throw money at you. You need to devoutly source for the right amount of capital needed to make your dreams a reality. We take a look at some of the modern ways to raise the funds you need.

Account for a Healthier Business

Submitted by Sarah Brooks on Wed, 04/22/2015 - 16:05

When you run a small business, you're in charge of everything - the marketing, the advertising, the product development, the sales, the hiring and firing, the paperwork and the accounting procedures.

If you can streamline a few of these processes, your business will not only run more efficiently but you'll also be able to focus your time and energy in places that matter, such as building relationships with your customers.

Is Your CEO Already Working for You?

Submitted by Kate Supino on Thu, 04/23/2015 - 11:20

If your company is looking for a new CEO, your first thought might be to seek the services of a headhunter.

Finding a qualified executive in your industry that is unhappy with their current employer is usually the first step in the trick to luring an existing CEO into your organization.