December, 2015

Avoid The Biggest Inventory Mistakes This Holiday Season

The holidays are a trying time of year for most people, but especially for small and mid-sized retailers. In preparation for increased orders and fulfillment demands, businesses worry about having enough inventory in stock and their ability to quickly track, pack, and ship orders.

Retailers’ inventory management concerns are well warranted. How well retailers manage their inventory ultimately determines their profitability. Yet, even businesses that feel prepared for the holiday rush often still make mistakes when it comes to properly managing their inventory and operations.

Top 5 Tips for Staying Inspired During the Holiday Season

Great inventors typically don’t just have one or two terrific ideas - they are always thinking of new and better products. If inventing is in your blood, chances are new ideas occur to you during your daily life as well. But the holidays aren’t an ordinary time, and the change in routine can be a major distraction — or an inspiration. Here are some tips to help you make sure your holiday season is filled with new ideas: 

Helping Your Small Business Move Forward: 5 Tips On How To Create Brand Awareness

Having a great brand is knowing how to market it. Creating and developing your brand, from finding the right name, designing the right logo, symbols and slogans is the key to making your brand standout. Brand awareness is important because it’s what helps and drives customers into the business. Without a smart marketing plan you won’t have a business. Being smart is being active. Brand loyalty creates a level of security for the business, you want to make sure that the guests that are walking into your store are coming back. Making sure that you and the team are providing great customer service is a huge key to success and will help your business, but it’s not enough on its own.

Simple Ideas for Improving Your Small Business

If you’re a small business owner, you’ll probably face different marketing challenges throughout the year. For example, because you have limited scales of production, your costs may increase rapidly each month. Luckily there are simple ways to improve your business’s finances strategically, and at a low cost. If your business has a website, you can drive more traffic to key pages by implementing four additional procedures.

Is the Stock Market Rollercoaster Any of Your Business?

For many people, the United States stock market is an afterthought. For business owners, however, it needs to be at the forefront of your mind.

Even if you aren't invested in the stock market, or if you're not a public company, changes in stock values can have a great impact on your business.

5 Business New Year’s Resolutions for Entrepreneurs

Entrepreneurship was supposed to be freedom. You threw off the yolk of the corporate world; you exchanged 9-to-5 for whenever-to-whenever; you built a brand that people trust. And then a few months in, you created your own yolk. Accounting, billing, emailing, time tracking, contracts and lead hunting became a crushing, invisible force, like gravity. And you accepted all the extra work and administrative lassoing because that is what “freedom” requires, right?

Does Your Business Get the Best Return on Investments?

They're just three letters but for business owners, they can add up to an all-consuming issue - ROI.

Entrepreneurs and venture capitalists alike want to make sure that they're getting the best return on investment wherever possible.

Fortunately, there are number of ways to get that ROI by looking at both the day-to-day operations and the big picture:

Understanding the Significance of Accounting and Finance in Your Business

There are many facets to starting and managing a business. However, at the core of these responsibilities comes the management of accounts and finances within your organization. Whether you’re an entrepreneur working from a home office or a small business owner managing several employees, keeping track of your finances can tie into various business aspects you probably weren’t aware of.

Do Your Executives Give Off Positive Vibes?

If company culture is important to you, then look to your executives to give off the right vibes.

Do your executives give off positive vibes? Or do your employees get nothing but negativity from the people you've put in place to run your organization?

Here are some ways for the executives in your company/organization to be positive thinkers, setting the tone for the rest of the group.

Five Reasons Your Business Needs A Solid Digital Marketing Strategy

In an increasingly competitive marketplace with ever savvy consumers, the demands placed on modern businesses have never been greater. In addition to ushering in a new way of life, technology and its capabilities have also added to the strain and expectations placed on today's businesses. As a result of these developments and a number more, there is no doubt that an indispensable component of every business is a well-developed digital marketing strategy. To be more specific, here are five reasons why your business must have a digital marketing strategy: