August, 2017

5 Social Media Marketing Mistakes that Ecommerce Sites Must Avoid

There are more than 2.206 billion active social media users worldwide, according to an article published at The Offbeat Story. No wonder, social media marketing is so crucial for ecommerce businesses looking to drive traffic, generate leads and boost conversions in 2017 and beyond.

A Quick Guide To Settlement Of Business Debts

Normally, it is a common phenomenon of any business to take loans either towards the purchase of assets for the company or operational purposes.  Not all the businesses succeed initially or rather they may not earn sufficient income to repay the loan amount within the specified time.  The loan amount taken can be referred as "Debt." In other words, debt is the amount to be repaid to the creditor some day or the other. It becomes a big headache to the debtor when he is not in a position to repay his loan.  The creditor may go to such an extent that the debtor is forced to apply for bankruptcy.

Startup or Small Business? 4 of the Best Online Tools You Should Be Utilizing

Regardless of whether you are starting a new small business or you have been struggling to grow your business for years, you understandably may be looking for the best online resources to assist you with different tasks and needs. There are numerous technological resources available for small business owners like you to use, and these resources can help you to save time, reduce stress, increase profitability, eliminate unnecessary expenses and more. If you are ready to start improving how you run your business in different ways, take time to consider how using some of these exceptional tools can benefit you.

Five Books Every Entrepreneur Should Read

When looking to become an entrepreneur, it is all about information you have on the front end. By researching the path others have taken, you will be less likely to make some of the same mistakes and avoid some of the most common pitfalls. You will also be able to put together game plans that will be most effective and aren't going to cost you money. By getting more knowledge and researching on your own, you become a more effective, more successful entrepreneur. Here are some books on beginning a business that can help as you create fulfillment through your professional life.

3 Things Every Startup Needs

Are you planning the next great startup? If you are, then there are some things that you will need before you can become successful.  Besides a good sense for business and a flare for innovation, you will need some other things to get you up and running.  Below you will find a few things that every startup will need. 

It’s all about the Customer - Importance of Quality Customer Service

Taking into consideration the fact that it takes 12 positive customer experiences to make up for just one unresolved negative, it is evident you want to do whatever it is in your power to ensure that each and every client who comes through your door leaves with a smile on their face.

In 2011, 70% of Americans said they were willing to spend more with a company they believe provides excellent customer service. So what can you do to ensure you are one of the businesses praised for its help line? For the following article we’ve listed some of the most essential aspects of the customer service you need to tweak to win over your customers, as well as an actionable advice on how to do it.

The Only Back-to-School Social Media Resources You Will Ever Need

It is that time of the year that parents are starting their back-to-school shopping ritual. As the nation’s second-largest spending holiday, the back-to-school season offers incredible opportunity for retailers. It’s estimated that last year produced $75.8 billion in sales, and that number is expected to increase in 2017. Apparently, parents are spending big bucks, and that means the retailers that cater to this market can take advantage of the spending boom too.

4 Reasons That Will Convince You to Jump on the Business Franchise Trend

In the United States, more than $889 billion dollars was generated through business franchises, and this number has increased steadily since at least 2009. Furthermore, since 2009, the number of franchise establishments in the United States has increased by almost 35,000. This is an astounding number that attests to the popularity of franchises as a profitable business opportunity. If you are thinking about pursuing a new business venture soon, there are a few top reasons why investing in a franchise makes better sense than starting your own business from the ground up.

Top Benefits That SEO Can Fetch for Your Business

SEO is the abbreviated form of Search Engine Optimization. This is a common term these days, and people know many things about it. Though you know many things about SEO, but you may not be aware of the key things of this term. For example, business owners do not understand the actual benefits of SEO. We all understand that it is a form of online marketing. However, that is not just enough to define SEO or Search Engine Optimization. It helps a business in different ways, and we need to know those benefits. Knowing more about it helps business owners to plan for investing in it. So, here in this piece of article, we shall discuss search engine optimization. We shall try to find its benefits which are not popularly known to general people.

Hosting a Virtual Event: How to Be a Rock star

With technology evolving and being improved every day, possibilities have expanded and transferred to virtual space. This is not that surprising since the audience has changed, meaning that distance is not an obstacle anymore for attendance and thus reaching not only bigger numbers, but the right people has become easier and faster. Producing such an event is not that complicated, all you need is a camera, Internet connection, and a topic, but producing a rock star event may require some finesse and expertise after all. So, here are some tips that might help you be successful.