Internet marketing

Facebook Outpaces Google as a means for Merchants to Market Their Local Business

According to a new survey conducted by MerchantCircle, Facebook is the favorite online marketing service of small businesses, and Facebook Places is doing quite well, too. 37 percent of the respondents defined Facebook as one of their most effective tools.

Perhaps not surprisingly, Facebook has now outpaced Google (66 percent) as the most broadly used marketing method amongst local merchants. Facebook is seemed as the most popular way for merchants to market their business, with 70 percent using the social network for marketing, up from 50 percent one year ago.

Choosing the Best Marketing Tools For Your Small or Local Business

Online marketing...Email marketing...Blogs...Search engine optimization (or SEO)...Google Adwords...Yellowpages...LinkedIn...Facebook...MySpace...

Do any of these words cause you heartburn? Today, we are fortunate to have so many marketing options, but more options can mean more confusion. But how is a business owner supposed to evaluate which ones are right for their business or the most cost-effective?

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