Home › Monthly archive ›

January, 2020

5 Ways To Transform the Customer Experience

Submitted by Finnegan Pierson on Mon, 01/20/2020 - 17:12

For many retailers, the customer experience begins and ends with “Hi sir/ma’am, can I help you find anything?” Some retailers take this to the next level and train their employees to actively follow shoppers around the store. While there is nothing wrong with introducing customers, following them around often makes them feel uncomfortable. If your in-store customer experience tactics do not extend much pass the greet and follow, your strategy can benefit from a serious overhaul. Fortunately, transforming your customer experience doesn’t have to be difficult or time consuming. Below are a few steps you can take to improve the in-store experience today.

4 Ways Data Analytics Can Help Fuel Your Business’s Growth

Submitted by Elena on Tue, 01/21/2020 - 11:55

We live in an age where we have access to more data than ever before. For businesses, this offers huge potential, but in order to maximize that potential, they need to be able to derive actionable insights from the data.

Collecting data without extracting useful information from it is just a burden. You have to store all that data and keep it safe, without getting anything in return. It’s easy to collect data, but the real challenge is making sense of it all and using it to your benefit. That’s why investing in your data analytics, and in particular, aspects such as SQL can help your business grow.

5 Ways to Start Creating Original Video Content for Your Brand

Submitted by Kristel Staci on Thu, 01/23/2020 - 11:11

Creating video content for your brand isn’t a luxury anymore, it is now a necessity. Without a tell-all video about your brand, you may be running a Stone Age business online. With well over half a billion hours of videos viewed on YouTube per day, and more than 80% of customers revealing that videos describing products helps in their selection of products, video content creation is expressly for your brand.

4 Steps to Running a Successful Leaflet Campaign

Submitted by Elena on Fri, 01/24/2020 - 13:43

Whether you’re a fast food restaurant or digital marketing agency, many different businesses can benefit from a leaflet campaign. At least, that is the case if you know how to plan an effective strategy when distributing leaflets.

If you are searching for methods to boost success levels with your leaflets, you have landed in the right place. This article will detail the four main steps you need to take when it comes to maximizing your leaflet campaign.

A Guide to Successfully Growing Your Construction Company

Submitted by Elena on Fri, 01/24/2020 - 13:46

If you are already in the construction industry, you will no doubt be looking at ways to expand your operation. After all, it doesn’t matter what type of business you run — the ultimate goal is to maximize profits.

Thankfully, there has arguably never been a better time to grow your construction company. Statistics highlight that, in 2015, the construction sector in North America boasted a total spend of $1.9 trillion.

What Can Startups Do To Save Money In 2020?

Submitted by Stevie Nicks on Fri, 01/24/2020 - 14:00

It can take years for a startup to find its feet and make itself financially stable. Having a good idea isn’t enough, you need to make sure it’s properly executed and intelligently funded. You can’t do that if you’re spending like a company that’s been around for years.

 

It’s imperative you save money on everything from marketing to operations in these early years. It’ll give you a fund to fall back on and establish a good practice of saving. Here’s how you can be frugal with your funding and impress your investors in 2020.

5 Useful Tricks To Maximize E-Commerce Sales Using Email Marketing Strategy

Submitted by Elena on Fri, 01/24/2020 - 14:20

To succeed in e-commerce business, email marketing is crucial. Big guns of this sector, like Amazon, BestBuy, and Sephora, use email marketing as a tool to attract customers for shopping from their websites. Being in use for years, email is still an essential marketing tool, as it is closer to you in comparison with using the phone. With its usage, you have a direct engagement with your consumers.

Bear Necessities

Submitted by Michael Katz on Mon, 01/27/2020 - 13:27

You know me, I don’t like to brag. 

But there are some things you just can’t keep to yourself. 

It all started last Friday, when my wife, Linda, called to let me know there was water coming into our basement. 

The weather had been very cold for several days and then, suddenly, it switched to very warm. Plus, it was raining hard. 

Habits to Change in the New Year to Future-Proof Your Business

Submitted by Dave Thomas on Mon, 01/27/2020 - 14:42

When you stop and think about it, does the New Year offer you chances to improve your business? Or, do you continue along with what you have been doing?

Sure, many successful business owners will stick to a pattern. That said even the successful ones know change must occur at times. Failure to do so can leave one behind and allow the competition to win.

How SaaS can be a Game Changer for Your Business

Submitted by Mira Adora on Tue, 01/28/2020 - 11:58

No matter what kind of business you operate, you are very likely to be using software for specialized tasks. Doing so can help streamline your business processes.

 

However, one of the most common setbacks of software usage is its hefty costs. This is where SaaS comes in.